UI/UX Design

EL TIEMPO Redesign 2013

One of the projects that I liked the most was to carry out the redesign of the EL TIEMPO website a couple of times since I learned a lot about how to build a product, face the challenges and how to do the whole process of digital creation.

Experience for desktop

One of the biggest challenges with this project was to lead the team to make a product with a modern design that was usable and the most important thing that was aligned with the business objectives.
In each project we always take into account the business needs and maintain consistency with the user experience.
As each story is unique
I created different style guides to present aesthetic options for EL TIEMPO's UI, defining the image sizes, colors, typography, buttons and icons.
Design elements

Experience for mobile

I designed a range of flexible, modular layouts that could be put together in various ways to serve the content.
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